Ambassadors
Dressage
THERESE NILSHAGEN
Sweden's top female dressage rider and consistently ranked in the world standings, currently in 10th place! Therese is known for her soft and elegant riding style, and for proving that anyone can reach the top, regardless of where they come from. She's a fantastic role model who chooses Minerals by Nordic's effective feed supplements and care products.
Favourite product: Inflaboost DHA
Dressage at liberty
ALVIN & PAULINA
With nearly 300,000 followers on Instagram, Alvin and his friends have a large fan club that loves to see his tricks and antics. In 2023, he also won the hearts of the TV audience on the show "Seden's Got Talent"! Before all the successes and before partnering with Minerals by Nordic, Alvin wasn't feeling particularly well at all, but now he has gone from severely foundered to bursting with energy.
Favourite product: Inflaboost DHA
Combined driving
EVA OTTOSSON
Sweden's top carriage driver in combined driving. Has won multiple Swedish and Nordic Championship medals and competed as the top Swedish driver at the European and World Championships. Selected as a national team driver for 15 consecutive years! Always with the horses' best interests at heart.
Favourite product: Activ Mineral
Dressage
IZABELLA SVÄRD
TikTok star Izabella shares everything from funny clips to her great love for her PRE horse Menco. She previously competed in advanced level dressage with her pony she had at the time.
Favourite product: Silver Shampoo
Show jumping
JACK SKEDEBÄCK
A guy with many talents, competes in advanced level show jumping up to 1.45 meters, is a C-level coach, and runs a sales stable. When he has a moment to spare, he enjoys presenting horses and getting involved in the Swedish Warmblood breeding association.
Favourite product: Mg Control
Four-in-hand combined driving
TEAM AXEL OLIN
Axel doesn't just keep one horse in tip top shape but a whole team of 5-6 horses competing at the highest international level in four-in-hand driving. He has competed in European Championships, World Championships, Nordic Championships, and Swedish Championships. Perhaps you've also seen him at the popular competitions at the Sweden International Horse Show.
Favourite product: Activ Mineral
Icelandic horses
ANNA FUNNI JONASSON
Anna competes at the elite level with her Icelandic horses and has, among other things, represented Sweden at the Nordic Championships where she won a silver medal! She runs a farm with training activities, breeding, and education. Her weekends are often spent teaching Icelandic horse teams around Sweden.
Favourite product: Inflaboost DHA
Trotter driver
GÖRAN ANTONSEN
Göran is a successful trotting driver based in Norway, and his greatest successes are shared with the horse Lionel, which is their own breeding. Lionel is Norway's most winning trotting horse of all time, with over 16 million in earnings.
Favourite product: Inflaboost DHA
Dressage
DANIELLA SCHÖNER
The dressage rider who not only delivers on the competition arena but also shines with her creativity on Instagram. One of her favorite competition memories was when she took home the victory in the SWB Riders Cup at Flyinge!
Favourite product: Wheat Germ Oil
Show jumping
SANNA FORSELL
For her over 88 thousand followers on Instagram, Sanna shares her 3 horses and everything from training to show jumping, with a strong focus on the horses' well-being.
Favourite product: Detangler Multi Serum
Icelandic horses & Dressage at liberty
SABINA SVENNINGSSON
Sabina is fully focused on her Icelandic horses, where she trains both riding and trick training using positive reinforcement. She has been using our products for several years, and when we asked which one was her favorite, she said it's really hard to choose just one. Activ Mineral, Mg Control, and Inflaboost DHA are essentials she can't live without.
Favourite product: Mg Control
Dressage
EMMA KÅBERG
Young and talented Emma has competed with great results as both a junior and now a Young Rider, both in Sweden and internationally. Most recently, in 2023, she started the European Championships with great success!
Favourite product: Glow Shampoo
Dressage
CAMILLA LINDH
Camilla has been part of the team since day one! A dressage talent who has trained her own young horses all the way up to Grand Prix level. A highlight was, of course, when she got to ride in the Young Horse World Championships with a stallion she herself broke and trained.
Favourite product: Multi Glow Spray
Dressage
EMMA MATTISDOTTER & LEE MIKAELSSON
Mother and daughter who dedicate all their time to their beautiful horses. Emma's favorite competition memory is when she competed in the Grand Prix at the Sweden Horse Show in Globen and took home third place. Lee's favorite memory is when she competed in the Pony National Championship with her golden pony.
Favourite product: Activ Mineral
Icelandic horses & Dressage at liberty
MALIN SCHÖN
Icelandic horse trainer specializing in Icelandic horses with positive reinforcement. Also trains riding with a focus on learning and gentle communication. Has held several clinics at the Sweden International Horse Show.
Favourite product: Tummy treats